A roadmap for successful integration of agile in marketing
Date: 10/18/2022
Focus Area: Marketing Focus Area
Peer Group: Marketing
UWEBC Events Search
Marketing Peer Group Hybrid Meeting - ChatGPT Workshop – A Hands-On Exploration for Marketers to Harness the Power of Generative AI
Learn how you can start adopting revolutionary technology before your competitors do
Date: 02/09/2023
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Meeting - The Rise of Video Storytelling: How to Captivate Your Audience and Build Your Brand
Use creative video to win attention and build your brand
Date: 06/08/2023
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Event - Customer-Centric Marketing: Strategies to Enhance Engagement, Foster Loyalty, and Drive Retention
Date: 02/15/2024
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Event - Technology Innovations in Marketing: The Impact of Generative AI on Modern Marketing Practices
Date: 05/09/2024
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group - Panel Discussion on Google SEO Algorithm Leak
Date: 06/05/2024
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Meeting - Marketing Analytics: Using Real-Time Data to Optimize Campaigns and Measure ROI
Date: 08/09/2024
Focus Area: Marketing Focus Area
Peer Group: Marketing
Customer Journey Mapping: Creating Seamless Experiences in B2B and B2C
Date: 02/27/2025
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Event - Customer Experience Transformation: Embedding CX into Every Stage of Your Marketing Strategy
Date: 05/29/2025
Focus Area: Marketing Focus Area
Peer Group: Marketing
Marketing Peer Group Hybrid Event - Optimizing Performance: Creating a Flexible, Data-Driven Marketing Strategy
Date: 09/09/2025
Focus Area: Marketing Focus Area
Peer Group: Marketing
UWEBC Boot Camp - Predictive Analytics & ROI Modeling Boot Camp
Leverage the power of customer experience survey data through predictive analytics and ROI modeling in this exciting Boot Camp which will equip CX trailblazers with a framework, methodology, and cohesive set of analytical tools to tackle challenges head-on.
Date: 09/19/2023
Focus Area: Other Forums / Events
Peer Group: Predictive Analytics & ROI Modeling Boot Camp
Predictive Analytics Special Interest Group Web Meeting - Leveraging Data Governance and Ethics to Promote Responsible Data Use
Join us as we launch our new predictive analytics special interest group by taking a deep dive on the topic of data governance and ethics.
Date: 02/28/2023
Focus Area: Information Technology Focus Area
Peer Group: IT / Predictive Analytics Special Interest Group
Predictive Analytics Special Interest Group Virtual Meeting - Securing Generative AI
Join our session that revolves around securing generative AI. Experts will guide you through risk assessment, effective defense strategies, and industry best practices to enhance the robustness and data privacy of these models.
Date: 09/07/2023
Focus Area: Information Technology Focus Area
Peer Group: IT / Predictive Analytics Special Interest Group
Predictive Analytics SIG - Exploring Synthetic Data in Predictive Analytics
Join us for a unique two-hour peer learning session with the Predictive Analytics Special Interest Group, focusing on the innovative use of synthetic data in predictive analytics, including its vital role in testing and model validation. This interactive event provides a platform for professionals to exchange insights, discuss ethical considerations, and delve into real-world applications, thereby deepening their understanding through shared experiences and expert moderation.
Date: 02/23/2024
Focus Area: Information Technology Focus Area
Peer Group: IT / Predictive Analytics Special Interest Group
Predictive Analytics Special Interest Group - AI Governance: Establishing Internal Frameworks for Ethical and Compliant AI Use
Engage in an interactive experience led by Gokula Mishra, former Head of Data Analytics and Supply Chain for McDonald's, as he shares insights and leads a community conversation on establishing effective AI governance frameworks within organizations, focusing on ethical deployment and regulatory compliance.
Date: 08/21/2024
Focus Area: Information Technology Focus Area
Peer Group: IT / Predictive Analytics Special Interest Group
Web Only: Product Management Special Interest Group Meeting - Portfolio Planning and Product Assessment
Explore decision-making frameworks plus idea-generation practices for making critical product decisions. This meeting will be held via web only.
Date: 04/15/2020
Focus Area: Marketing Focus Area
Peer Group: MKG / Product Management Special Interest Group
Web Only: Product Management Special Interest Group Meeting - Idea Management
Learn how to assess and choose go-forward ideas generated in the discovery phase. This meeting will be a discussion-based, web only event.
Date: 08/11/2020
Focus Area: Marketing Focus Area
Peer Group: MKG / Product Management Special Interest Group
Product Management Special Interest Group Web Meeting - Emerging from the Pandemic- Product Management in Disruptive Times
Explore how agile cultures pivot during disruptions and continue to innovate. This meeting will be held via web only.
Date: 05/05/2021
Focus Area: Marketing Focus Area
Peer Group: MKG / Product Management Special Interest Group
Product Management Special Interest Group Web Meeting - Does Your Company Have a Platform Strategy? Perhaps it Should
Learn what it takes to implement a bold, transformative vision for a marketplace platform. This meeting will be held via web only.
Date: 09/23/2021
Focus Area: Marketing Focus Area
Peer Group: MKG / Product Management Special Interest Group
Product Management Special Interest Group Web Meeting - A Product Roadmap is Not a Project Plan -- Is Your Organization Aligned on the Purpose of Product Roadmaps?
Harness the Power of Product Roadmaps by Gaining Consensus on What They Communicate. This meeting will be held via web only.
Date: 11/18/2021
Focus Area: Marketing Focus Area
Peer Group: MKG / Product Management Special Interest Group