Metrics That Matter: Letting Purpose Focus Analytics

In today’s data-driven world, getting lost in metrics that measure everything but tell us nothing is easy. Join this interactive, cross-functional learning event to explore how aligning analytics with purpose can drive clarity, decision-making, and meaningful business outcomes.

- 12:00 PM

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Description

Businesses generate more data than ever, yet leaders across departments still struggle to focus on the metrics that truly matter. “Metrics That Matter: Letting Purpose Focus Analytics” is a three-hour virtual peer learning event designed to help cross-functional teams align on the why behind their analytics strategies. Organizations can cut through the noise by defining purpose-driven metrics, focusing on what drives success, and creating a shared language for actionable insights across business functions.

This event will feature expert and member company presentations, practical frameworks, and real-world examples demonstrating how organizations can use analytics to serve strategic goals. Participants will also collaborate through interactive discussions, sharing challenges and best practices with peers to strengthen their organization’s approach to metrics.

    Learning Outcomes:
  • Understand the importance of aligning metrics with a business purpose to improve decision-making.
  • Identify and eliminate vanity metrics that do not drive value.
  • Explore methods for building consensus across functions on key performance indicators (KPIs).
  • Learn how to implement purpose-driven analytics frameworks that support organizational priorities.

Intended Audience:
This event is open to professionals from all business functions who engage with analytics. Whether a data analyst, business strategist, or decision-maker, you’ll gain valuable tools and insights to ensure your metrics drive impact.

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Additional Information

Location: Zoom
Contact: Events Team, events@uwebc.wisc.edu